We have been trading and providing in-salon training for our staff for over 20 years. All our stylists are fully trained in all areas of classic and contemporary hairdressing, from a simple trim to a full head of Aveda colour, modern classic Balayage techniques give gentle lightening, foils for a tone change, face framing, plus styling for both short and longer hair.

As an independent hairdresser, we work closely with the fantastic Aveda brand to provide excellent styling and hair care to every single client. Our experienced hairstylists are always up-to-date with the latest and greatest treatments, ensuring our customers receive only the best from every visit.

We are very proud to have a hugely talented styling team at Pure Hair York. Whether you're looking for a timeless style or a fashion-forward update, a healthy trim or a reshape for a special occasion, our team is here to help. Book a complimentary consultation with one of our expert stylists today at York’s leading Aveda hair salon.

Our salon stylists are fully trained to provide you with a wide range of classic and contemporary hair styling, technical and creative cutting, and personalized Aveda colour services. See our work on our Instagram to ensure you're booking with someone who can perfect exactly what you desire!

New from Aveda

Botanical Repair Purple toning Shampoo

Purple shampoo reduces brassy tones by 5X* plus instantly repairs fragile blonde hair with bond-building plant technology**.

Gently cleanses and restores strength while brightening blonde, ]silver, and grey hair.

Suitable for
• All types of blonde, lightened, and silver hair
• Fine, medium, and thick hair types
• 1A – 4C hair texture
• Safe for chemically processed hair

Featuring Aveda’s own Pure-Fume™ aroma with certified organic ylang-ylang, rose, marjoram, and other pure flower and plant essences.

Strengthen and repair blonde hair with this gently cleansing, non-stripping purple toning shampoo. Violet-rich pigments instantly brighten blonde, silver, and grey color and progressively tone hair each time you wash. Plant-derived bond-building in a 96% naturally derived formula*** strengthens hair from the inside out and helps repair damage.

Brighten: Neutralises unwanted yellow and brassy tones by 5X in one use* for brighter color

that looks salon-fresh.
Strengthen: Helps restore and repair fragile, blonde hair

• 96% naturally derived***
• Silicone free
• Leaping Bunny Approved
• Vegan

A blend of traditions in every drop. Infused with Tsubaki seed oil, harvested in part from Jeju Island and daikon seed oil, responsibly sourced from cooperative farms in Willamette Valley, Oregon. This precious concentrate delivers 195% more shine, instantly* and creates 2X smoother hair,** while immersing your senses in a calming pure-fume™ aroma.